S.N.O.B BLOG: The Irony of @socalitybarbie

Let’s talk about @Instagram. Actually, let’s talk about our glimpses of perfectly curated moments of seemingly fabulous lives.

The Internet is a weird place. You can sneak a peek into the lives of celebrities you admire, show your friends what’s exciting you right now, and discover people, places and events you never knew existed.

For example, I recently came across the Instagram account @socalitybarbie, aimed at satirising the great millennial adventurer trend in photography. Capitalising on breathtaking photos of mountains, beaches and the popularity of the mass-produced doll, Barbie, the creator of Socality Barbie is spreading an important message.

“I get it, it’s pretty to look at”, she says. “But it’s so dishonest.”

You see, popular accounts of fabulous outfits, in front of fabulous sunsets, in fabulous cities can be misleading, as our brains naturally fill in the gaps with more of the same. We turn these momentary slices of fleeting happiness into a solid image of what we imagine these lives to look like all the time.

But don’t get me wrong – this is not an attack on picture-perfect accounts. After all, who am I to judge? I’m a social media strategist who follows the likes of @whatwouldkarldo and @rozalia_russian. I also love a good #filter.

Instead I want to challenge people’s preconceived notions of ‘superficiality’. I want to remind you that these celebrities, bloggers and photographers have struggled like you have and succeeded like you have.

If you look back on your life and remember some of your most celebrated moments, do you see the correlation to some of the most difficult moments you’ve overcome?

One of my favourite Instagram mummies, Sophie Shaw, recently shared a very personal post on ‘R U OK Day’. Referencing her anxiety and subsequent post-natal depression, @theyoungmummy used her platform to spread the message that “the biggest misconception with mental illness is that it doesn’t affect ‘strong people.”

Reflecting on her posts where she is ‘smiling with her healthy, happy baby and fiancé who loves her unconditionally’, Sophie proves that there is no such thing as a ‘perfect’ life. And that just because people don’t publicise their struggle, doesn’t mean that they don’t struggle.

“What you see on the web is only a sliver of any one person’s real life,” Justine Ezarick.

As far as I’m concerned, I appreciate the awareness that @socalitybarbie is trying to spread. We should all practice training our brains to not fill in the gaps with more of the same, and understand tha

t glimpses of perfectly curated moments do not equal ‘round the clock fabulous lives. However if the creator wants to preach about what is, and what is not #authentic, she should first reveal her anonymity. Secondly, she should consider the irony about how her Instagram posts are contributing to her perceived problem with quote-unquote “overdone” photos, which are ‘becoming boring’.

What can you expect from the S.N.O.B Blog Series? Discussions that challenge people’s preconceived notions of superficiality, nomads, ostentatiousness and bravery to ultimately uncover the modern-day balanced person. Because when you think about it, we all have these aspects within us, which make us balanced. Follow the S.N.O.B journey to find out how!

You May Also Like

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>